5 hacks to Grow Your Facebook Page Fans

Building Facebook fans and ‘Likes’ can be quite a challenge. Yet these fans are the core of your Facebook Page being successful. Let’s take a look at 5 hacks to grow your Facebook Page Fans.

Hack #1 Facebook Fan Page Fridays

On Facebook, there are some Pages that host what's called Fan Page Friday events. If you are participating in one of these events, you will be encouraged to visit the page on a specific date to introduce your business to everyone else that’s participating in the event and then you tag their page in the post. The idea here is that you will work through all the comments and ‘Like’ each of the participating pages who will in turn ‘Like’ your page. A word of to the wise, only participates in local events, because if you acquire tons of international fans, it could actually lower your EdgeRank score. Additionally, if others hide your news feed posts because they only wanted the ‘Like’ from you and aren’t interested in your business, this could hurt you. 

Hack #2 Use Signage

In the real world, when customers visit your brick and mortar business, you can create in-store signage for customer benefits, in the virtual world you can create signage that allows customers to ‘Like” your page using a text message. Your signage would look something like this. “Text Like" (insert Facebook Page name) "to 34587" (insert your text number). Make sure you test this on your cell phone first before you commit your budget to this. You can also develop signage that includes your social media icons.

Hack #3 Take Full Advantage of Public Events

Often overlooked, yet powerful tools that can be a great way to "spread the word". If you attend network meetings this is a great time to encourage members to ‘Like’ your Facebook Page and become fans. If you are doing public speaking be sure you include your Facebook Page URL in the slideshow, as it makes it easy for people to connect. 

Hack #4 Utilize Social Media

The use of multiple social media channels like LinkedIn, Google+ or Twitter is a great way to encourage people to visit your Facebook page. These channels are free marketing tools that you should be taking advantage of. In addition to direct posts, make sure that you occasionally cross post from one to the other. Twitter recently expanded its character limit so make full use of it. 

Hack #5 Encourage Check-Ins on Your Facebook Page

For anyone with a brick and mortar business, you should enable check-ins on your Facebook page, and then remind customers to check in when they are on your premises. You can even include an incentive like offering a discount. 

These 5 hacks work great to grow your Facebook Page fans.

To Your Success,

Christopher Gibson

P.S. I hope you find this information helpful. Thank you for reading. A Business doesn’t have to be complicated, expensive, or time-consuming. We can show you a better way. CLICK HERE TO LEARN MORE